PAVE’s Student Design Challenge will bring together top student design talent, industry-leading fixture manufacturers, and Home Depot for a unique opportunity. The best student designs will be brought to life by our manufacturing partners to be displayed in the PAVE booth. Visitors of the PAVE booth can expect to be met with innovation, imagination, and sheer talent from this year's student designers who will be in attendance to present their work in person.

Hosted by ZenGenius, this exhibit will explore the concepts of retail theater and retail therapy with an interactive display that invites visitors to participate. Experience, learn, co-create. This is the best example of what physical retail can be.

This past year at Shop! Ideation 2022, the brightest minds in the retail industry came together to compete head-to-head in solving one of the industry’s toughest in-store challenges. During the Retail Challenge at Ideation, cross-functional teams were given a creative brief for a consumer experience opportunity [announced on site] and just eight hours to collaborate, ideate and create a design solution and pitch deck. Now you can see the winning team’s design concept IRL right on the show floor! Learn more...

The Shop! MarketPlace Smart Station will feature Smart! Talks, which are interactive content experiences right on the show floor. These 20+ minute presentations represent the latest in trends, inspiration, and insights specifically geared for you, the retail creator. Learn more...

Join us for an afternoon of exploring some of Austin’s most up-and-coming retailers. The tours are complimentary for registered attendees and will begin and end at the Palmer Events Center. Hosted by the Retail Design Institute.

Included with your trade show pass.

The 2023 Shop! Outstanding Merchandising Achievement (OMA) Awards will be judged on the floor in a 3,000 sq. ft. POP experiential zone.

Stick around and celebrate with us as the winners are announced, along with the Global Award winners, on Wednesday, April 26 from 5:30 - 7:30 p.m. Purchase your tickets today!

The Shop! Design Awards celebrate achievements in areas such as new store design, renovations, fixtures, visual presentation projects and in-store communications.  A showcase of the best worldwide retail store designs will be on display.

Interact with the latest in-store tech with Brand Experience Lab. Hosted by BEL United.

Get ready for a hands-on experience building the ultimate Lego design. Hosted by Ryan Scott Displays.