Talbots wanted to create a nostalgic winter window scene that would drive traffic and sales during the 2022 holiday season.
They asked us to design and produce a replica of their founding store, The Hingham House, as well as printed banners, snow mounds, and trees. The house, which was the primary structural element, had to accurately depict the original Hingham House, while meeting the client’s required budget.
Talbots is the original New England brand for women who love looking well put together. Their customers believe that looking good is feeling good and seek beautiful, versatile clothing with incredible comfort and quality. They look to Talbots for gorgeous prints and patterns, mood-boosting colors, and flattering fits that capture the excitement of each season.
Bronze
General Merchandise
Temporary
by Innomark Communications
for Talbots
Are You Ready to Enter?
The Shop! Outstanding Merchandising Achievement (OMA) Awards are the Marketing at Retail Industry's most prestigious, largest and longest-running awards contest. The OMAs honor excellent displays that set the merchandising and design precedents of today and become the standards of tomorrow. Entries vie for gold, silver and bronze honors in their respective categories and divisions. In addition, all gold winners are eligible for "Display of the Year," which represents the highest recognition the industry can bestow upon an at-retail display.
Don't miss another year! Sign up now, and we'll let you know when entries for the 2024 OMA competition open up!
