Every holiday season, Mondelez launches one of their most important merchandising events of the year with the primary goal of winning the holiday. Capturing the attention of the shopper and getting product in carts is critical to meeting sales goals for the organization. Increasing holiday sales of cookie and cracker brands provides the best opportunity to increase year over year sales.
Silver
Food
Temporary
by Pratt Display and Eastwest Marketing Group
for Mondelez
Are You Ready to Enter?
The Shop! Outstanding Merchandising Achievement (OMA) Awards are the Marketing at Retail Industry's most prestigious, largest and longest-running awards contest. The OMAs honor excellent displays that set the merchandising and design precedents of today and become the standards of tomorrow. Entries vie for gold, silver and bronze honors in their respective categories and divisions. In addition, all gold winners are eligible for "Display of the Year," which represents the highest recognition the industry can bestow upon an at-retail display.
Don't miss another year! Sign up now, and we'll let you know when entries for the 2024 OMA competition open up!
