Wednesday May 6

SmartTalk! Session: Branch 360: A Collaborative Blueprint for the Future-Focused Banking Environment (Stage 1)

As banks reinvent their branches for digital-first customers, they face challenges long familiar to retailers: Balancing technology with human connection, designing for trust, and maintaining brand consistency at scale. This session explores how financial institutions are rethinking physical spaces through evolving branch models, research backed insights and changing customer behaviors. Discover how experiential design strategies can translate digital convenience into meaningful, high-performing environments that build confidence, engagement and long-term loyalty across every location.

Takeaways:

• Learn how banks adapt retail design strategies
• Discover shifts in customer expectations and behavior
• Explore experiential tools that build trust and performance