Wednesday April 9

SmartTalk! Session - Innovation Projects – What Happens After a Grand Opening?

You’ve designed an innovative retail project, and your store design just launched. What happens next? In this Smart Talk session, Gwen Newland and Jennifer Abernathy-Felix of Chick-fil-A will explore lessons learned after launching an innovation project. Discover some of the challenges faced when doing something different or innovative in terms of store design, and answer the question of what happens after a store’s grand opening? Understand who is impacted after a store opens and how you can support them. (Smart Talk Station #1)

Takeaways:

• Understand the challenges faced by retailers post-opening
• Learn how to support those impacted by potential challenges after a store’s opening
• Discover some of the roadblocks faced when implementing an innovation project

Wednesday April 9

SmartTalk! Session - How to Turn Traffic into Dollars – A Primer on Retail Media Networks

With retail media networks becoming an ever-present, and popular, phenomena in the industry, more and more retailers and customers are taking advantage of their opportunities. Not only can retail media networks generate revenue, but they also have the potential to enhance customer experiences. Join Spectrio's Chief Innovation Officer, Ron Levac, for a deep dive into Retail Media Networks and breakdown their complexities. (Smart Talk Station #2)

Takeaways:

• Demystify RMNs and simplify them for stakeholders and highlight their revenue potential for retailers. 
• Demonstrate how RMNs enhance customer experiences. 
• Determine if RMNs are the right fit for your business.